One platform to manage, scale, and monetise your retail media
No more silos. Manage everything – from proposals to invoicing – in a single powerful retail media platform.
Keen to grow incremental revenue but struggling to scale?
Siloed systems
Manual processes
Lack of resources
Need to grow revenue
Enter Uplift
Designed to simplify and scale media partnerships, Uplift is a modular, customisable plug-and-play retail media solution.
With Uplift’s intelligent and easy-to-use modules, you can create your ideal retail media ecosystem. Mix and match from three core systems to launch your own scalable, branded network.
With Uplift’s intelligent and easy-to-use modules, you can create your ideal retail media ecosystem. Mix and match from three core systems to launch your own scalable, branded network.
Quick setup
Integrate with existing tech
Retail media experts on hand
Proven scalability to thousands of campaigns
The Uplift ecosystem
Manage your entire ecosystem from one intuitive platform—sales pipeline, inventory, campaign planning, activation, reporting and finance. Uplift Hub gives your team a unified view with built-in tools to collaborate, optimise, and scale.
Sales pipeline & campaign planning
Omni-channel activation
Asset & media management
Reporting, analytics & invoicing
Cross-team collaboration
Run flexible native formats—sponsored listings, banners, video, and in-store screens—across all owned channels. With full targeting, server-side integration, and your choice of commercial model (CPM, CPC, Auction), Uplift Ads protects CX while maximising value.
Search, geo, contextual & behavioural targeting
Server-side delivery to bypass ad blockers
Support for all commercial models
Need more hands-on help? Meet Uplift Service
Uplift is available as a self-serve platform—but if you need additional support, our retail media experts are here to help. Choose Uplift Managed Service and gain access to our Amplify marketing team, plus experienced fractional specialists to reduce the need for internal hires.
Commercialisation
Creative & research solutions
Ad operations
Campaign management
Media buying
Ad design & production
What our customers say
“Platform 195 have been brilliant partners from day one. A rigorous plan to ensure the best outcomes at every stage and a team spirit that makes them great to work with. They bring creativity, collaboration and get the job done to the highest level.“
“The team at Platform 195 are on track - incredibly - to increase our supplier revenues this financial year. In the middle of a global pandemic. In a travel business. They’ve been one of the best investments we’ve made."
"Platform 195 put Plug me in on the map. We knew what we wanted but we didn’t know how to get there. It’s been, and still is, a continuous process but throughout it Platform 195 have given us the tools and the confidence we need to be able to tell our story."
"We rely on Platform 195 to guide us strategically because of the knowledge they come armed with. All the processes, opportunities – they have seen them before. They have tried and delivered the solutions. So, it’s all proven."
“The team at Platform 195 totally transformed and modernised how we delivered supplier marketing and media solutions at Thomas Cook. They blended commercial brilliance, data, technology and creativity to drive significant revenue, profits and shareholder value. Put simply, they are the best at it.”
“Platform 195 have built one of the first integrated buy and sell technology stacks globally. It is best in class and ground-breaking in the performance and scale it delivers for their retail clients and in turn their supplier partners.”
"You need someone who speaks the same language as you so experience in travel is critical. There are people who understand the tech but not the travel or vice versa, but Platform 195 know both, they’ve been there and got the t-shirt. They speak our language. It provides needed familiarity when you are talking about new ways of working."
"Platform 195’s partnership has been invaluable over several years of working together. They bring deep sector knowledge with strategic and creative expertise, performance marketing smarts, and they act as a true extension to our team. Together, we've tackled complex challenges and achieved significant milestones in our sustainability journey."
Retail Media Insights
Check out our insights for articles case studies to see all the great work we do! Dive into our experience and discover how we’ve made a difference.
Get in touch
Looking for cutting-edge retail media and marketing services? Want to learn more about how Platform 195 can support your growth? Reach out via the form or send us an email. We’d love to hear from you.
