Turn airline partnerships into scalable, high-margin revenue
Discover how major airlines like United, are using retail media to unlock millions — without touching fares, loyalty programs, or operations., in this comprehensive playbook.
Airlines sit on a goldmine of loyalty data, booking intent, and brand-safe media channels. But without a retail media strategy, that value is lost. As margins tighten and partners seek smarter activations, now is the time to rethink how your media inventory works — before your competitors do.
About the guide
In today’s hyper-competitive aviation market, traditional partner advertising is no longer enough. Inflight magazines are fading, post-booking promotions are outdated, and customer expectations are sky-high.
This guide is your introduction to retail media, a rapidly growing strategy, used by brands like Amazon, United, and Marriott, that is redefining travel marketing.
The guide shows how airlines can turn their existing customer data and digital channels into powerful new revenue streams, without disrupting operations or passenger experience.
What you'll learn
Whether you're a CMO exploring new monetisation strategies or leading strategic partnerships, this guide breaks it down in clear, practical language.
✅ Understand what retail media is, why it matters
✅ How to unlock up to $1.5B in scalable revenue
✅ The 4-Step framework for omnichannel success
✅ How to address common barriers & obstacles
✅ How to evaluate platforms & ensure ROI
✅ A proven methodology to scale media monetisation
